SaaS GTM-Strategy 1-pager - Free Notion Template

55 ratings

SaaS Go-to-market (GTM) strategy - in a nutshell.

๐Ÿš€ ๐—™๐—ฟ๐—ฒ๐—ฒ ๐—ก๐—ผ๐˜๐—ถ๐—ผ๐—ป ๐˜๐—ฒ๐—บ๐—ฝ๐—น๐—ฎ๐˜๐—ฒ.

Simple one-pager with the most important elements for your SaaS GTM strategy.

Why it matters

Most founders jump right into growth tactics.

They want to spread the word.

They want to be present on all different growth channels.

They want to reach everyone.


Running google ads is a tactic, not a strategy.

Writing blog posts is a tactic, not a strategy.

Doing cold emails is a tactic, not a strategy.

But without a clear strategy, you will attract 0 clients.

Your conversion rates will be very low.

Otherwise, you burn your money. ๐Ÿ”ฅ

GTM Strategy first, then growth tactics.


Creating a GTM strategy doesn't need to take months to do.

It also doesn't need to be a 50-page long Google Doc.

That's why I've put together a simple one-pager Notion template that covers the most important elements of your GTM strategy.

๐—ง๐—ต๐—ฒ ๐˜๐—ฒ๐—บ๐—ฝ๐—น๐—ฎ๐˜๐—ฒ ๐—ฐ๐—ผ๐˜ƒ๐—ฒ๐—ฟ๐˜€:

๐Ÿ”ธ Top 6 questions to ask yourself

๐Ÿ”ธ Macrotrends: Why should your customers care about the product?

๐Ÿ”ธ Your ideal customer profile

๐Ÿ”ธ The pain points of your target audience

๐Ÿ”ธ Your solution to the problems

๐Ÿ”ธ The results of using your product

๐Ÿ”ธ The main 'jobs to be done'

๐Ÿ”ธ Your 1-sentence value proposition

What SaaS experts, founders & professionals say about it.

You will find more information about each element in my substack newsletter.

๐Ÿš€ 3 more things

  1. Follow me on Linkedinย for more actionable tips to grow your B2B SaaS business
  2. Subscribe to my free bi-weekly newsletter to get 3 actionable SaaS growth tips straight to your inbox. Read by 3200+ SaaS founders.
  3. Letโ€™s make sure you also download a list of 90+ actionable SaaS growth tactics & my Ultimate SaaS GTM Workbook.

๐Ÿ‘‰ย Work with me 1:1ย to grow your B2B SaaS business - send me a DM onย Linkedinย orย book a free 15min intro call to learn more about my offering.

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SaaS GTM-Strategy 1-pager - Free Notion Template

55 ratings
I want this!